You are an artist. You may be an actor, a painter, or a writer, but you are an artist.
And of course, you are running a business. Or is it a hobby? The biggest question of all is
– do you know the difference? Think about what makes a business a business. Think of
how a big company runs things. They have a business bank account and business credit
cards, they keep records of all business expenses, they keep records of all sales, they pay
all their expenses from their business bank account, and they know when they have made
money (a profit) and how much. And you would certainly never see the CEO going out and
buying printer supplies from his or her personal bank account.
You need to ask yourself, do you run your business like this. If the answer is no,
then you are not running a business. If the answer is no, then what you are doing is
merely engaging in a hobby, and it may be an expensive one. You might be saying, “But
I’m no accountant, I’m an actor.” True. However, as painful as it may be, you can learn to
keep proper track of your business finances and keep them separate from your personal
finances.
At Abundance Bound, Inc, one of the first things we discuss with our clients is their
financial starting point, because you need to know from where you are starting in order to
know how to get to where you want to go. Having an accurate “snapshot” of your finances
as they are is essential as you begin the wealth-building process, and it also allows you to
truly see how much, where, and on what your money is going. (If you would like assistance
with this, email info@abundancebound.com and put Chart of Expenses in the subject line.
We will send you an Excel chart that allows you to track your monthly income and provides
an extremely detailed list of possible expenses to help you remember all of the different
ways you are currently spending your money.)
The absolute most important thing to do for your business is to separate all your
personal income and expenses from your business income and expenses. As we
mentioned above, you would not see the CEO of a Home Depot go out and buy printing
supplies from his or her personal account, and you should not do this either. This means
you need to have a business bank account. If you do not, then all your income and
expenses are mixed together and it is far harder to keep track of everything. You can
easily start a DBA (Doing Business As) which will allow you to qualify for a business
account (for more information visit www.legalzoom.com).
So, you have a personal account and a business account. Now you place your
personal earnings (your day job such as waiting tables, tutoring, etc …) in your personal
account and you put your business earnings (acting jobs, work sold to a publisher or at an
art exhibition, etc …) in your business bank account. Likewise, you would pay for all of
your personal expenses (rent, groceries, clothes, vacations, etc …) out of your personal
account and you would pay for all of your business expenses (acting or art classes, head
shots, mileage to/from auditions, etc …) from your business account.
This is very straightforward. The thing is it is simple, but not necessarily easy. First,
it depends on how organized a person you are and it depends on your desire to do these
things. The point is they can, and must, be done if you are to run your artistic business
truly as a business. Right now, you may want to say, “STOP! I don’t make en
ough money
from my business to pay for all of my business expenses.” If this is the case, simply make
a loan from your personal account to your business account, and make sure you record
that loan. When the business becomes profitable, it can then repay the loan. Be sure that
it does.
You should also have a separate business credit card (even if the card is in your
personal name). You should only be charging personal items to your personal credit card
(and hopefully you are paying off the balance every month) and business expenses should
only be charged to the card that you have designated as your business credit card. This
way, if you are carrying a balance on your business credit card, then the interest will be
tax deductible. This is not possible if there is even one personal expense on the card.
Now, what about those expenses that cross the line – sometimes they are personal and
sometimes they are business. These are things such as mileage on your car or household
expenses if you work from home. For these expenses you must keep very clear records of
when and how much of your expenses are personal vs. business. Keep a small book in
your car to record business mileage. Make sure you keep all your household bills
(mortgage/rent, phone, hydro, etc …) filed away so that you can use them to determine
what portion you can write off as a business expense.
There are three reasons why it is important to treat your business like a business and
follow the suggestions above. These are:
1. If your business is not run as such, you will never be successful. And if you do not
treat your business as a business, you will never make a business income.
2. If you do not keep appropriate records, records that clearly indicate you are running
a business, then, if you are audited, the IRS may classify your business as a hobby. This
could mean loss of tax deductions, and you may even have to pay penalties. Worse, the IRS
could go back through previous years returns, and apply the same filter to your
deductions (we had a student who, before he started with us, had this happen to happen
to him. Needless to say, that was not a happy day for him!). This is not what you need
when you are trying to make your business profitable.
3. You will be able to track the progress of your business easily. You will be able to
look back a year from now and say, “Wow! My income went up by that much?” Or, “Yes! I
finally turned a profit this year!”
You can do this. Have faith in yourself and your business. It will grow and you will be
successful. Just remember to keep the personal separate from the business and keep
clear records of the two. Then you can watch your business grow and never look back.
Adam Martin is a successful Assistant Director (most recently on Transformers, due this summer), and the co-founder and director of Abundance Bound, Inc,(http://www.abundancebound.com) a financial education company for actors, artists and creative professionals.
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