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How To Do Quick Email Polls For Higher Participation

Newsletter email polls that force readers to dial up the Internet and visit a website to cast their vote do not get a high percentage of e-newsletter subscribers participation. For better results, try putting the poll within your e-newsletter. Here are some examples.

Which format do you prefer your newsletter to be in?

To answer, just click the appropriate answer, and send your email to… HTML: poll@demo.com?subject=html TEXT: poll@demo.com?subject=text

(Notice the use of the subject field)

If you have different surveys/polls every month, you can code this into you subject field:

Examples:

  • Which format do you prefer your newsletter to be in?
    HTML: poll@demo.com?subject=Nov2000_html
    TEXT: poll@demo.com?subject=Nov2000_text
     
  • Do you believe free ads are effective?
    Yes: poll@demo.com?subject=Dec2000_Yes
    No : poll@demo.com?subject=Dec2000_No

    The only work required to set this up, is to create an email address you use exclusively for polls like this.

    Another very professional way to do this would be to have separate email addresses for all the different answers, for example:

    • Which format do you prefer your newsletter to be in?

      (To take part in this poll, just send an email to the email address that contains your choice.)
      IpreferHTML@demo.com
      IpreferText@demo.com

      The results of this poll will be made public in the next issue of this newsletter.

      Insider tips:

      • Do not ask trivial questions. Who cares about those?
         
      • Ask questions that will truly help you understand your newsletter readership better. Act based on what you learn from your surveys.
         
      • Ask questions that interest your newsletter readers.
         
      • For a really professional touch, ask a question that relates to the content in your newsletter.
         
      • Let your newsletter content be determined by the results of your surveys. Show you are serious about the surveys.

        Alwyn Botha is the author of: 'Leveraged Internet Success' a 6-book Series. Book 1: How to leverage the leverage power of the Internet for maximum leveraged success. He helps you to succeed using powerful, leveraged Internet tools and methods.
        Full Author Profile -->


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